WhyDom

A Millward Brown study found that “online viewers were 53% more likely to pay attention to the ads during commercial breaks versus live TV viewers.”  The reason for the dramatic increase in “attention” paid to the video ad versus the television ad is that the internet video ad is the sole advertisement running during a show and the [...]

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A recent copyright case held that Cablevision would violate the rights of the content producers if Cablevision allowed its customers to store the video remotely in a “Remote Storage DVR System” (“RS-DVR”) which is basically at TiVo located outside the house.  The U.S. District Court, Southern District of NY found  for Twentieth Century Fox Film [...]

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Last week at David Isenberg’s excellent Freedom to Connect Conference,  former FCC Commissioner Reed Hundt announced the proposal of his company, Frontline Wireless, to solve the problem faced by public safety.  The proposal, the Public Safety Broadband Deployment Plan, calls for establishing a nationwide public safety “network” build by private companies.  The under the plan, the [...]

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