The business of Internet, wireless, and telecom law.

Video on the Net For the Deaf Niche

Posted by Barlow Keener

A new niche boom is helping the deaf population by using video on the internet.  CSDVRS is a for profit company with the mission of bringing new technologies – like video on the net – to help the deaf to communicate.   Basically, on CSDVRS you can call a number with video and through a third party use [...]

Internet Video Ads: A Paradigm Shift

Posted by Barlow Keener

A Millward Brown study found that “online viewers were 53% more likely to pay attention to the ads during commercial breaks versus live TV viewers.”  The reason for the dramatic increase in “attention” paid to the video ad versus the television ad is that the internet video ad is the sole advertisement running during a show and the [...]